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About
In June 2014, I built the in-house digital marketing team at Embitel Technologies from the ground up. The SQLs contributed to more than 50% of the organization's revenue. In March 2020, I began a new journey at UST. As a Senior Campaign Manager, I collaborate with diverse teams across the US, India, Spain, and Australia to strategize, launch, track performance, and optimize global and regional ABM campaigns. Conducting primary and secondarsee more
Experience
experience
Stoa
Career Coach and Advisor
1 Apr 2022   -  1 Jul 2023

I enjoyed interacting with a diverse and budding community of future marketing and business leaders.

My interactions with Stoa fellows were about their career dilemmas.

By sharing my experiences an...

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experience
Skill Academy
Digital Marketing Coach | SEO, Email Marketing, Generative AI (ChatGPT + Gemini)
1 Dec 2021   -  1 Dec 2024

1.) As one of the founding faculties, I designed the curriculum and content and recorded video lectures for the Introduction to Marketing, SEO, and Email Marketing modules.

2.) I also partnered with ...

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experience
Kraftshala
Digital Marketing Trainer | Mock Interviews and Case-Study discussions
1 Oct 2021   -  1 Feb 2022

1.) At Kraftshala, I regularly interacted and collaborated with B-School Students to conduct Mock interviews for the Digital Brand Building Program of Kraftshala.

2.) I also helped the Kraftshala tea...

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experience
YUGMA.ai - Campus to Career
Career Advisor | Mock Interviews for B-School students
1 Aug 2021   -  1 Dec 2021

1.) I conducted Mock Interviews and participated in Career conversations with B-School students from BIM, Trichy, IIHMR - Jaipur, and others.

2.) I evaluated Harrison Assessment reports and helped st...

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experience
Board Infinity
Digital Marketing Mentor | SEO, Email Marketing, Google Ads, Meta Ads, Google Analytics
1 Oct 2020   -  1 Mar 2022

1.) Recognized as one of the 'Star Coaches 2021' at Board Infinity.

2.) Positively influenced the Digital Marketing journey of 500+ aspirants through online digital marketing and interview preparati...

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experience
UST
Senior Marketing Manager | Campaign Manager - Global Marketing Team
1 Mar 2020   -  Current

As a Campaign Manager in the Global Marketing team, I collaborate with Product Marketing, Marketing Ops, PR, SDRs, Client Partners, and direct reportees across the US, India, Spain, and Australia.

I ...

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experience
Embitel Technologies
Digital Marketing Manager
1 Jun 2014   -  1 Feb 2020

I was the first hire for the Digital Marketing Team at Embitel (FY 2014-15).

Built a team of 7-8 members from the ground up and achieved:

1.) 8x Growth in Website and Blog Traffic.

2.) 8x Increase ...

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experience
Tata Elxsi
Associate Manager - Marketing
1 May 2013   -  1 Jun 2014

Social Media Marketing, Pre-Sales, and GTM.


experience
GE
GE ITLP - Summer Internship
1 Apr 2012   -  1 Jun 2012

Summer Intern-ship Project at GE Energy India


experience
Pratham Education Foundation (NGO)
Winter Internship
1 Jan 2012   -  1 Jan 2012

As part of Winter Internship, we worked on spreading awareness regarding Right to Education among the residents in areas adjoining Deonar Dumping Ground.

Assisted parents & government schools in enro...

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experience
Tata Consultancy Services
System Engineer
1 Jul 2008   -  1 May 2011
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Education
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SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration (MBA)2013

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Vivekanand Education Society's Institute of Technology, Mumbai
Bachelor's degree2008
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Skills
YouTube Marketing
Google Analytics
Email Marketing
Social Media Marketing
SEO
Digital Marketing
sem
Marketing Campaign Management
Search Ads
Accomplishments
Certifications
LinkedIn Marketing Strategy  
Issued : Mar 2024
LinkedIn Content and Creative Design  
Issued : Mar 2024
LinkedIn Marketing Fundamentals  
Issued : May 2023
Semrush SEO Toolkit Exam  
Issued : Oct 2021
Marketing to Humans  
Issued : Sep 2020
HubSpot Marketing Software Certified  
Issued : Apr 2020
Inbound Marketing Certification  
Issued : May 2014
Projects
Go-to-Market & Web-store planning ,E-commerce client of 360 Degree Business Consultancy  
Completion Date : Jul 2012
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Publications
Castrol Cricket “Clings” Fans To Social Media For The Epic India Pakistan Clash At The ICC Champions Trophy  
Publication Date : Jun 2013
Mountain Dew Engages With “Dew Or Die” This IPL  
Publication Date : May 2013
Pepsi Gets The Youth Talking On Social With “Oh Yes Abhi” Campaign  
Publication Date : Apr 2013
Beyond the three F's (friends, family & fools) : Now strangers can help raise the Moolah !"  
Publication Date : Oct 2012
"A Farewell that wasn't"  
Publication Date : Feb 2012
"Spark (th) the Movement, Rise (th) the Brand: Advertisement 3.0"  
Publication Date : Oct 2011
"The Fall Of The High-Rise Malls"  
Publication Date : Sep 2011
About
In June 2014, I built the in-house digital marketing team at Embitel Technologies from the ground up. The SQLs contributed to more than 50% of the organization's revenue. In March 2020, I began a new journey at UST. As a Senior Campaign Manager, I collaborate with diverse teams across the US, India, Spain, and Australia to strategize, launch, track performance, and optimize global and regional ABM campaigns. Conducting primary and secondarsee more

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